“We are excited about this partnership because it provides significant synergies consistent with the future plans for our platform. Mogreet’s impressive and versatile delivery technology integrates very well with some of the advanced capabilities of our XLBrowser that have not yet been unveiled. Additionally, Mogreet taps into a mobile service that has enormous appeal based on the social nature of the markets in which we focus and we could together tackle some very promising opportunities. Our delivery mechanism is based entirely on SMS today and still remains our primary focus.  But as a software company, we recognize the need to stay on top of mobile innovations and new mobile technologies and Mogreet definitely is on the cutting edge of mobile messaging,” shared Suzanna Conrad, VP of Content Acquisition.

James Citron, CEO of Mogreet added, “The decision to work with Mobile-XL is a derivative of the intrigue about Mobile-XL’s market focus and our joint belief in the company’s mission statement.  Our shared capabilities in messaging, allow the combination of numerous technical innovations we have both developed. We are committed to leadership in the mobile video messaging space beyond the US market. Research has shown Mogreet to have a strong appeal overseas and the partnership with Mobile-XL will enable us to bring our messaging service into these markets and, more importantly, help develop ecosystems where the web, mobile and video can join together under one platform. This is an exciting opportunity and we are excited to explore this expansion into emerging markets with Mobile-XL.”

In response to carriers’ requests, both companies have already committed resources to develop a combined software solution that would blend the best of 2G/3G messaging platform with a host of integrated services and which they plan to release in a few select markets later this year.