07/01/2013

Mobile-XL™ and MTN launch XLBrowser™ as MTN SurferLite to provide universal access to mobile content in South Africa


Santa Monica,CA/ Johannesburg, South Africa. December 11, 2013 – MTN has introduced Mobile-XL™’s mobile browser, MTN SurferLite, a pilot project that promises to provide customers with feature phones access to internet at minimal cost. The MTN SurferLite platform is an innovative solution that allows customers easy access to relevant digital information and entertainment on feature and Java enabled phones.


Explains Peter Malebye, MTN SA General Manager, “The MTN SurferLite application provides an introductory data service to the digital world to customers by delivering an affordable experience that allows non-internet-customers access to content that is otherwise only available on an internet enabled phone.”


The MTN SurferLite solution will provide mass market consumers with access to news, email, Facebook, Twitter, MTN Football, NBA Scores, Dictionary, Translations, Love Quotes, Sudoku and much more. In the future the plan is to extend the capabilities of the platform to also include accessibility to e-gov services, local health, local education related matters, job search and others.


Says Malebye, “We recognize the gap between current content access solutions available in the market and what consumers really need: simplicity, affordability and relevance. We are piloting this service because it is an end-to-end solution which is tailored to the local needs of our consumers and also has the flexibility to grow with them. With this platform, we hope to address the growing needs for access to basic internet content by a large portion of the South African population.”


“We are pleased to have been selected by MTN to showcase the capabilities of our platform for the benefit of South Africans by empowering them to take full advantage of the capabilities of their mobile devices, especially for practical daily needs. Our goal is to make access to mobile content, information and services available to all people regardless of device or delivery channel and by partnering with MTN, we are undoubtedly making a giant leap towards accomplishing this objective,” says Guy Kamgaing, Mobile-XL CEO.


MTN SurferLite is another step towards bridging the digital divide.


About MTN GROUP: Launched in 1994, the MTN Group is a multinational telecommunications group, operating in 22 countries in Africa, Asia and the Middle East. The MTN Group is listed on the JSE Securities Exchange in South Africa under the share code: “MTN.” As of 30 September 2013, MTN recorded 203.8 million subscribers across its operations in Afghanistan, Benin, Botswana, Cameroon, Cote d’Ivoire, Cyprus, Ghana, Guinea Bissau, Guinea Republic, Iran, Liberia, Nigeria, Republic of Congo (Congo Brazzaville), Rwanda, South Africa, Sudan, Swaziland, Syria, Uganda, Yemen and Zambia. Visit us at http://www.mtn.com and http://www.mtnfootball.com.


About Mobile-XL™: Mobile-XL™ is a California-based technology company focused on building value added services to mobile users worldwide. Mobile-XL™'s mission is to bridge the digital divide by connecting families, friends, communities and businesses using the ubiquitous SMS channel. Mobile-XL™ products are revolutionary in providing connectivity and tools for empowerment to areas with limited or expensive internet access.



MEDIA CONTACTS:


Mobile-XL™

Dana Mech

dana.mech@mobile-xl.com


MTN GROUP

Bridget Bhengu

bhengu_b@mtn.co.za

Mamello Raborifi

mamello_r@mtn.co.za