12/28/2011

Mobile-XL™ and Orange Increase Availability of Mobile Content to Cameroon


Santa Monica, Calif. December 28, 2011 – Today Mobile-XL™ and Orange announced they have signed an agreement to increase the availability of local content to Orange Cameroon mobile customers starting in January 2012.


This initiative between the two companies will enrich the lives of mobile customers and expand the reach of Orange Services to the masses.


This agreement will provides mobile customers in Cameroon access to global and local content on their mobile device over the USSD data channel. The partnership demonstrates the complementary mission of each company, in the promotion of global accessibility of mobile content.


“Mobile-XL strives to empower the world with relevant, mobile content via basic messaging channels as well as advanced data technologies”, said Guy Kamgaing, CEO of Mobile-XL™. “This partnership supports our vision by allowing Orange to differentiate its services while delivering otherwise unattainable mobile content to the people of Cameroon across all media available and with a pleasant user experience”.


“As a leader in supporting the development of global communities at a local level, Orange shares Mobile-XL’s vision of enriching people’s lives through universal access to content”, said Mamadou Mbengue, CMO Orange Cameroon. “With the potential to cover 100% of mobile users in Cameroon, Mobile-XL is helping to level the playing field for on demand access to information, content and entertainment.”


The partnership uses simple and affordable technology which seamlessly integrates a wide range of digital content such as local news, Facebook, email, education etc… through a USSD-based portal. The content and services offered will expand progressively throughout the year to include additional services, such as local business listings, local job search, email, local health applications, local sports and a trading platform. This service is being offered exclusively to Orange Customers in Cameroon.


About Orange: Orange is the key brand of France Telecom, one of the world’s leading telecommunications operators. At the end of 2010, France Telecom had sales of 45.503 billion euros (33,848 billion euros at September 30, 2011). At 30 September 2011, the Group had a total customer base of 221 million customers. These include more than 162 million mobile customers and 14,2 million broadband internet (ADSL) customers worldwide. Orange is one of the main European operators for mobile and broadband internet services and, under the brand Orange Business Services, is one of the world leaders in providing telecommunication services to multinational companies. http://www.orange.com


About Mobile-XL™: Mobile-XL™ is a California-based technology company focused on building value added services to mobile users worldwide. Mobile-XL™'s mission is to bridge the digital divide by connecting families, friends, communities and businesses using the ubiquitous SMS channel. Mobile-XL™ products are revolutionary in providing connectivity and tools for empowerment to areas with limited or expensive internet access.



MEDIA CONTACT:


Mobile-XL™

Dana Mech, VP of Marketing

dana.mech@mobile-xl.com